In keeping with my belief that we can learn a lot from our international cousins, it was interesting to hear, NMMA USA president Frank Hugelmeyer who gave an update on the recreational boating industry. He did so during the International BoatBuilders’ Exhibition and Conference (IBEX) Industry Breakfast.
Hugelmeyer discussed recent sales data and trends, highlighted advocacy priorities and emphasised the successful integration of the Discover Boating brand.
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