Lifestyle Marine has introduced the revolutionary new Sea Storm Boats to the Australian market, marking their official debut at the recent Sydney Boat Show. The launch was a resounding success, with strong sales and overwhelmingly positive feedback from boating enthusiasts who experienced the brand for the very first time.
Revolutionary Design and Build
Sea Storm Boats represent a ground-breaking new range of unsinkable Rotomoulded High-Density Polyethylene (HDPE) ICORENE 1339 plastic boats. Renowned for being virtually indestructible, low-maintenance, self-draining, and unsinkable even if the cockpit is flooded, Sea Storm is setting new benchmarks in marine innovation. Backed by a 20-year warranty, these boats offer unmatched peace of mind to their owners.
Visually, the range carries sleek and modern European styling, thanks to the expertise of the acclaimed Mannerfelt Design Team of Norway, one of Europe’s leading marine design and engineering firms.
Performance on the Water
Beyond their striking looks, Sea Storm Boats deliver exceptional on-water performance. They are incredibly stable at rest and run smoothly and quietly in rough water conditions. Their unique hull construction, featuring large vertical prisms moulded into the floor, creates an extra-strong and stiff base without the need for foam filling, as used in many other plastic boats. This innovation results in lighter hulls with excellent performance and fuel efficiency, even with moderate horsepower engines.
Proven International Success
Sea Storm’s pedigree comes from founders Len Ystmark and CEO Aljona Ystmark, who are no strangers to rotomoulded marine craft. Since 2006, they have manufactured the world-leading Sea Bird Kayaks, selling more than 50,000 units through 80 dealers across 30 countries. Sea Storm Boats, although a newer brand, have already established an impressive global footprint, with dealers now operating in 38 countries worldwide.
Lifestyle Marine – Bringing Sea Storm to Australia
Appointed as the exclusive Australian distributor, Lifestyle Marine is perfectly positioned to introduce Sea Storm to local waters. With nearly 80 years of marine industry expertise, Lifestyle Marine provides unmatched knowledge and service to help Australian families select the perfect Sea Storm Boat for their needs.
Damien Hurt – Managing Director – Lifestyle Marine
Industry veteran Damien Hurt is spearheading the brand’s Australian presence. With a heritage dating back to 1947, Damien immediately identified the broad potential of these unique boats in the local market, well beyond recreational boating. The first shipments, comprising 12’, 14’, and 17’ models, have already landed, with more on the way. Interestingly, early feedback shows Australians are particularly open-minded when it comes to colours and sizes, and time will tell which configurations become most popular.
National Opportunities Ahead
While Lifestyle Marine has strong coverage along Australia’s east coast, they are also inviting potential partners in South Australia, Western Australia, and the Northern Territory to join their dealer network and capitalise on the brand’s growing momentum.
For more information about Sea Storm, visit the Australian website here : SEA STORM AUSTRALIA
To contact Damien about distribution opportunities, visit the Lifestyle Marine website HERE for contact details.
