From humble beginnings in a small paint factory in New Zealand’s Bay of Islands to becoming a globally trusted marine coatings brand, Propspeed has charted an extraordinary course over the past 26 years. What began as one fisherman’s solution to persistent underwater fouling has evolved into a cutting-edge, multinational business protecting vessels around the world.
Propspeed Shaft Drive Black and Gold at GCCM
Propspeed with Maddox Anodes at Boat Works
Founded in 1999 by Guy Jacobsen, Propspeed was born out of necessity. Nothing on the market adequately protected underwater running gear from the relentless buildup of marine growth. With a passion for boating and an entrepreneurial drive, Jacobsen developed a product that not only solved the problem but sparked a new segment within the marine industry: foul-release coatings. Today, the company remains family-owned and headquartered in Auckland, New Zealand, but its reach spans over 60 countries, supported by warehouses in the USA and the Netherlands and a network of applicators and distributors worldwide.
The heart of Propspeed’s success lies in its unwavering focus on performance, innovation, and environmental stewardship. Its flagship products—Propspeed, Foulfree™, Lightspeed™, and now Stripspeed™—are renowned for improving vessel efficiency, reducing maintenance, and safeguarding marine ecosystems by preventing fouling without leaching harmful toxins into the water.
Marcus Hamilton – CEO Propspeed
In May 2023, a new chapter began when Marcus Hamilton, formerly the company’s International Sales & Business Improvement Director, was appointed CEO. With more than a decade of experience in the global marine sector—including leadership roles at Fusion Entertainment and Garmin—Hamilton brings a strategic and customer-centric approach to the helm.
His vision for Propspeed builds on its legacy while embracing future opportunities. Under his guidance, the company is sharpening its focus on digital systems, customer engagement, and sustainability.
Hamilton’s leadership style blends commercial pragmatism with a passion for empowering people—a philosophy that resonates throughout the Propspeed culture.
“Our success is a result of our people, our partners, and our shared love of the ocean,” says Hamilton. “We’re not just selling products—we’re building relationships and enhancing the boating experience.”
As Propspeed celebrated its 25th anniversary, the company is not just reflecting on its history—it’s looking forward. From product innovation to international expansion and digital transformation, Propspeed is well-positioned to lead the industry into the next era of marine sustainability and performance.
For more information about Propspeed visit their website HERE
