History & Society Yellow Hats: The Roots of Yamaha Reliability Restored After 62 Years Reproducing the Original’s Performance and Passing Its Spirit on to the Next Generation Yamaha... Read full article » Published on: 29th May, 2025
Industry Ride the Waves, Feel the Beat – The New WaveRunner Audio System Developed by the Two Yamahas Thanks to these optimally tuned speakers, WaveRunner pilots can experience the exhilarating feeling of... Read full article » Published on: 14th May, 2025
History & Society Suzie and Suzy! Pathetic, incurable “tragic” that I am, my collection of old outboards is ever expanding.... Read full article » Published on: 9th Apr, 2025
Industry Suzuki Develops New Technology for Corrosion-Resistant Anodising Treatment Suzuki Develops New Technology for Corrosion-Resistant Anodising Treatment on Outboard Motor Engine Components –... Read full article » Published on: 12th Mar, 2025
Environment Suzuki to Reduce Petroleum-Based Plastic in Outboard Motor Packaging Suzuki to Reduce Petroleum-Based Plastic in Outboard Motor Packaging – Combines Biodegradable Material “Green... Read full article » Published on: 10th Jul, 2024
International Suzuki Begins Trial Introduction of Sustainable Marine Fuel in the United States Suzuki Motor Corporation’s subsidiary in the US, Suzuki Marine USA, will participate in a... Read full article » Published on: 9th Jul, 2024
History & Society Yen for Excellence: the Rise of Japanese Outboards Back in 2016 Danny Casey took us through the evolution of Japanese outboards and... Read full article » Published on: 11th Oct, 2023